Authors

 Current Contributors

Elizabeth Allen (@LizAllen) is the director of online communications at the American School in London. For Elizabeth, communications is about much more than tools and technology, it’s about building relationships. Elizabeth writes about social media and engagement on her blog Adaptivate.

Matthew Anderson (@hewanderson) is the new media coordinator at Western Washington University, where he’s in charge of social media content and strategy. He also edits a daily online “newspaper” for faculty and staff and teaches the occasional journalism course, for which he draws heavily on his background in community journalism.

Meg Bernier (@msteverb) is the assistant director of editorial services and social media in the communications office at St. Lawrence University. She loves talking with students, colleagues and alumni about their experiences and finding ways to tell those stories creatively. She develops content strategies for admissions, alumni publications and the web and is the voice of St. Lawrence University on various social media platforms.

Ken Budd is editor-in-chief of CURRENTS. He was recently named one of the top 20 people to follow on Twitter about volunteering abroad by GoOverseas.com.

Geoff Campbell (@GeoffBCampbell) is the digital communications coordinator at Hebron Academy, an independent boarding and day school in Hebron, Maine. He is in charge of photography and videography, website and social media management, and running Hebron Today for the school.

Janna Crabb (@jcrabb) is the director of online communications at CASE. In this role, she oversees CASE’s social media strategy, initiatives and the CASE website. Janna has managed CASE’s social media presence since its launch, employing usage statistics to make decisions about content and future growth. She feels very strongly about usability and providing content in social-media-friendly styles.

Tony Dobies (@DOBIEST) is social media strategist at West Virginia University in Morgantown, West Virginia. He manages the institution’s day-to-day presence on social media for Facebook, TwitterInstagram, Snapchat, LinkedIn, Pinterest and Google +. In addition, he leads the conversation on campus about using social media to reach high-level goals and various audiences. Prior to his social media work, Dobies spent time as a senior writer at WVU and was an award-winning sports writer.

Cassie Dull (@cassdull) is the is assistant director of communications, online, at Park Tudor School, an independent school in Indianapolis, Ind. She maintains the school’s website, leads the charge with their social media and blogging adventures and enjoys capturing candid moments on video.

Brent Grinna (@brentgrinna) is the CEO & Founder of EverTrue and serves as a member of the Brown Alumni Association Board of Governors.

Keith Hannon @KeithHannon) is the associate director for social media at Cornell University’s alumni affairs and development office. He spends his days producing video, experimenting with gamification and knocking down the walls dividing social media and development.

Zachary Heeter is an admissions counselor and social media team member at Frostburg State University in Frostburg, Md. He loves being on the road meeting new people, building relationships, and sharing unique stories.  Online, he strategizes ways to bridge the gap between potential and current students.

Justin Henning (@jjhenning) is the associate director of interactive media at the University of Kansas. He began his career as a reporter and sports web producer, which helped develop his approach to social media. Because of his passion for developing a clear content strategy, he is often called upon as a resource for schools and departments within the university.

Aaron Jaco (@aaron_jaco) is digital media specialist at Drake University in Des Moines, Iowa. In this role, he serves as social media strategist and the primary voice of Drake on Facebook, Twitter, Pinterest, Tumblr and other social platforms. He graduated from Drake’s School of Journalism and Mass Communication in 2007.

Adrienne King (@dr_adking) is the director of marketing and communications at Idaho State University and oversees the university’s strategic marketing communications. Throughout her career, she has worked at both public and private higher education institutions. She is passionate about higher education and the infinite possibilities it offers. She earned her Doctor of Education in educational leadership in higher education administration from West Virginia University, with a research focus on the ROI of university marketing efforts. She also holds a master’s degree in integrated marketing communications from WVU and a bachelor’s degree in advertising/public relations and graphic design from Marietta College in Ohio.

David Moltz (@admoltz) is writer/editor at CASE. In this role, he produces content for CASE publications Advancement Weekly, BriefCASE and Community College Advancement News, as well as CASE podcast Advancement Talk. Before coming to CASE, he was a national higher education reporter focusing primarily on community colleges, career/technical education and intercollegiate athletics.

Robyn Neeley (@CASEASAP) is the program manager for CASE Affiliated Student Advancement Programs, the student advancement arm of CASE. She works with hundreds of student leaders and advisers, providing products and services to enhance their organizations. She is constantly learning new ways to leverage social media to share best practices from her students. She’s pretty sure there’s a YouTube video out there somewhere of her doing the Wobble at a CASE ASAP District Conference.

Michael O’Neill (@mikeoneill76) is the social media strategist at Ithaca College. Previously at Rensselaer Polytechnic Institute, he’s now in charge of social media strategy and content for all Ithaca College and IC alumni accounts. He also promotes better use and integration of social media across the Ithaca campus. When he’s not behind his iPad posting content, he can be found behind a camera, taking pictures for either IC or personal accounts.

Cameron Pegg (@ghostwhowrites) is executive officer for the deputy vice chancellor and provost at Griffith University in Australia. A former alumni magazine editor, he is also a feature writer for The Australian newspaper and teaches creative writing at the University of Queensland. Cameron is passionate about leveraging traditional and emerging platforms to better communicate with alumni.

Ma’ayan Plaut (@plautmaayan) is the social media coordinator at her alma mater, Oberlin College, where she manages Oberlin’s social spaces and projects. She serves as a cheerleader, consultant and strategist for anyone interested in exploring social media on campus. Time not spent thinking about Oberlin is occupied with photography, food, writing and all things social.

Michael Stoner (@mstonerblog) is president of mStoner Inc., a communications consulting firm based in Chicago; St. Louis; and Woodstock, Vt. He has been blogging (since 2003) at mStoner blog.

Chris Syme (@cksyme) is principal at CKSyme.org, a consulting firm in Bozeman, Mont. Her agency specializes in real-time communication strategies, including reputation and crisis, social media and media training. She blogs regularly on higher education issues at www.cksyme.org.

Sarah Waitz is senior information resource specialist for CASE. In this role, she primarily researches advancement topics for CASE members and staff, focusing on the alumni relations beat. She also creates and maintains collections of samples and other resources on the CASE website.

Theresa Walker is a senior editor at CURRENTS. She covers the communications and marketing beat for the magazine and is in charge of the Office Space column and Odds and Ends, the Q-and-A format interview that closes out each issue. Her use of and feelings about social media vary, depending on the day. She finds Twitter very useful in her professional life, although she’s more of a lurker than an avid tweeter. Personally, she likes Facebook and Google+ (though she’s more of a Facebook user) and is interested in seeing how the battle between the two shakes out.

Dinah Winnick (@dinahwinnick) is communications manager in the University of Maryland, Baltimore County (UMBC) office of institutional advancement. She promotes visibility of the university’s social science programs and related campus-wide projects, such as the BreakingGround civic engagement initiative (#digUMBC). This work includes producing videos, writing for web and the UMBC Magazine and media relations. She also coordinates UMBC’s social media strategy and tweets for @UMBC.

Lindsay Young (@JaneBay1873) is the assistant director of The McDonogh Fund at McDonogh School in Owings Mills, Md. Lindsay has worked at McDonogh School for two years and in development for three years. She loves finding new ways to promote The McDonogh Fund and engage supporters.


Past Contributors

Pamela Agar is the head of digital media at Imperial College London in the United Kingdom.

Gayle Bennett is former deputy editor of CURRENTS.

Katie Blaha (@Katie_Blaha) is the alumni and special events coordinator at McDonogh School in Owings Mills, Md. Katie also manages all of the alumni social media pages and is excited to see digital media play a major role in development. As an 2005 alumna of McDonogh herself, she loves being able to connect with alumni and give back to her alma mater.

Chasity Cooper (@chasityscooper) is a community relations coordinator for the University North Carolina School of Government’s online public administration program, MPA@UNC.

Jennifer Doak (@jpdoakis the former online communications specialist at CASE.

Gretchen Edwards (@gretchEdwards) is the former assistant director of digital engagement at Wake Forest University.

Hannah Ellsworth (@hmellsworth) is the former social media manager for Bentley University’s alumni community.

Susan T. Evans is a senior strategist at mStoner (www.mstoner.com).  She previously worked at the College of William & Mary as the director of creative services.

Matthew Herek (@mherek) currently serves as the interim director of career services, students, and young alumni  in the office of alumni relations and development at Northwestern  University.

Kate Hunter (@kahunter) is the former executive director at CASE Europe.

Sarah Hyde (@SeattleU) is the social media coordinator for Seattle University, maintaining the school’s online presence across various platforms and providing research, strategy and best practices for the Seattle University community.

Karine Joly has chronicled the rise and adoption of social media in higher education on her blog www.collegewebeditor.com since February 2005.

Scylla Lopez (@S_lo22) is the former social media coordinator for San Jacinto College.

Brian Lin (@brianlinUBC) is senior medial relations specialist at the University of British Columbia in Vancouver, Canada. He promotes science and health research, oversees media coaching and supports the university’s crisis communications.

Teresa Valerio Parrot (@tvparrot) is principal of TVP Communications, a boutique public relations agency focused on issues specific to higher education. She loves coming to work each day to assist colleges and universities find their voice, tell their story, amplify their brand and connect with their audiences.

Joel Pattison formerly lead a team of professional designers, photographers and project managers at William & Mary as associate director for creative services.

Tracy Playle is founder of Pickle Jar Communications and specialises in strategy and training for the use of social media in education.

Patrick Powers was formerly an interactive media manager at Webster University and is currently a project manager at mStoner.

Becca Ramspott (@beccaramspott) is a former writer and social media specialist at Frostburg State University.

Adrian Salmon (@AdrianSalmon) is the former Footsteps Fund manager at the University of Leeds in the UK.

Julie Schorfheide is the former director of books publishing at CASE.

Kristin Simonetti (@KMSEditor) is a former senior editor for CURRENTS magazine.

Tristana Nesvig Trani (@tnesvig) leads social media strategy and engagement at Virginia Commonwealth University.

Tony Burgess-Webb is the co-founder of Sociagility ( sociagility.com), a consultancy focused on improving organizational competitive advantage by helping clients build their own in-house social media capability.

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