CASE Blog

Main Menu

Skip to content
  • Home
  • About
  • Social Networks
  • CASE Communities
  • CASE.org

Author Archives: susantevans

Social Media: The Haze is Lifting and the Landscape is Coming Into Focus.

February 16, 2012by susantevans 3 Comments

Susan T. Evans, chair of the 2012 CASE Social Media and Community conference, offers evidence that most educational institutions now have a sharper focus on how to use social media.

Read Article →
Social Media

This Is How They Do It

August 15, 2011by susantevans 6 Comments

Susan Evans, director of creative services for the senior strategic communication team at the College of William & Mary, writes about the college’s Facebook page for admitted and enrolled students.

Read Article →
Social Media, Special Events

Tweeting Statues? Everyone Loves Squirrels.

July 15, 2011by susantevans 4 Comments

Susan Evans, director of creative services for the senior strategic communication team at the College of William & Mary, writes about using personas (a statue and a squirrel) to engage people in social media at William & Mary. Each has a Twitter feed and a Facebook page.

Read Article →
Communications, Social Media

What Should I Say?

June 13, 2011by susantevans 3 Comments

Susan T. Evans, director of creative services for the senior strategic communication team at the College of William & Mary, offers tips crafting content to engage social media audiences.

Read Article →
Alumni relations, Social Media

First Strategic, Then Strategy

May 18, 2011by susantevans Leave a comment

Susan Evans, director of creative services for the senior strategic communication team at the College of William & Mary, offers advice on social media strategy.

Read Article →
Social Media

Student Bloggers: It’s All Good

April 28, 2011by susantevans Leave a comment

Susan Evans writes about the William & Mary student blog program and how the university manages the bloggers.

Read Article →
Communications, Social Media

Post navigation

1 2 Next →

Search Blog

RSS

RSS Feed RSS - Posts

Archives

Categories

  • Advancement Services
  • Advocacy
  • Alumni relations
  • Campus and external relations
  • Career & Professional Development
  • CASE Content
  • CASE Highlights
  • Communications
  • Community Colleges
  • Diversity and Inclusion
  • Education & Campus Issues
  • Fundraising
  • Independent and international schools
  • leadership
  • Marketing
  • Member Profile
  • Pages
  • Social Media
  • Special Events
  • Twitter Chat Recaps

Connect with Us

  • Twitter
  • LinkedIn
  • Instagram
  • Facebook

@CASEAdvance

  • Looking back, moving forward: How nostalgia can engage, educate, and inspire alumni, students, and communities. v… twitter.com/i/web/status/1… 9 hours ago
  • Recognize great work at your institution—and save $100! Nominate your team's creative, impactful projects for the 2… twitter.com/i/web/status/1… 1 day ago
  • RT @higheredwonk: Yes, this is the dream team starting to plan #casesummit. ⁦@CASEAdvance⁩ https://t.co/Fg6d1CoNex 1 day ago
  • Find inspiration and ideas to copy and share in our CASE Library's Sample Collections. Explore materials from ins… twitter.com/i/web/status/1… 2 days ago
Follow @CASEAdvance

Recent posts

  • Donor Relations: So Much More Than “Thank You”
  • Student-Run Social Accounts: The Fun & the Challenges
  • Celebrate Great Work: Call for Volunteer Judges

Tag Cloud

admissions Advancement news alumni events alumni relations best practices blogs Boston University branding CASE CASE ASAP CASE Communities CASE communities trending discussions CASE conference CASE Europe CASE News and Resources casesmc circle of excellence Circle of Excellence awards commencement communications community colleges community management content strategy crisis communications crowdfunding CURRENTS CURRENTS magazine digital identity development Drake University engagement Facebook Florida International University fundraising Google+ Google Plus graduation higher ed higher education homecoming Indiana University Instagram leadership lessons learned LinkedIn Marketing measurement Oberlin College philanthropy Pinterest public relations ROI Snapchat social media social media basics social media measurement social media policy social media strategy social media survey social media teams staffing and structure student engagement student engagement and philanthropy month student philanthropy tools and applications Tumblr Twitter Twitter chat University of Florida University of Michigan university of nottingham University of Virginia video West Virginia University young alumni YouTube
Blog at WordPress.com.
  • Follow Following
    • CASE Blog
    • Join 965 other followers
    • Already have a WordPress.com account? Log in now.
    • CASE Blog
    • Customize
    • Follow Following
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar