The Council for Advancement and Support of Education is a professional association serving educational institutions and the advancement professionals who work on their behalf in alumni relations, communications, development, marketing and allied areas. CASE helps its members build stronger relationships with their alumni and donors, raise funds for campus projects, produce recruitment materials, market their institutions to prospective students, diversify the profession, and foster public support of education.

The CASE blog explores trends and best practices in educational advancement. Contributors come from a variety of backgrounds and include experts at member institutions, CASE staff and independent consultants. The opinions of guest bloggers do not necessarily reflect the opinions of CASE. The blog was originally focused specifically on social media and has now grown to include other advancement topics.

If you work at a CASE member institution and are interested in contributing to the blog, contact Meredith Barnett, online communications specialist.