Tell them a story.
Sometimes, executives don’t understand the power of social media but it’s our job to tell them a story using powerful examples.
Category Archives: Social Media
Has Advancement Advanced in Social Media Use?
Michael Stoner discusses the results of the 2010 social media survey (conducted by mStoner, Slover-Linett Strategies and CASE) and offers a preview of 2011 survey results, to be released April 13 at the CASE Social Media & Community conference.
What’s in it for you? Why should social media be a priority on your campus?
Most blogs about social media assume that readers are already convinced. So the posts typically focus on how to get started with Twitter or how to measure results on Facebook or how to integrate several social media channels. But what’s the source for senior administrators who appreciate the importance of communication but don’t use social media? Why should they care? What’s in it for them?
Beth Kanter Shares Social Media Tips with CURRENTS
In an interview with CURRENTS magazine, Beth Kanter provides concrete examples of social media rights and wrongs.
Social Media Lurkers—Who Are They and How Can You Engage Them?
Are you discouraged because you have tons of followers, friends and connections on your social media communities but conversations always involve the same people? Do you wonder why others don’t jump in? You are not alone. There’s a name for this phenomenon – the 90-9-1 rule.
Don’t let your campaigns become social media outlaws
Karine Joly is the editor of the blog www.collegewebeditor.com. Have you ever read Facebook Terms of Services or promotion guidelines, Twitter Rules or LinkedIn User Do’s and Don’ts? If you have, […]
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