Social Media Staffing and the Org Chart
Where do social media experts belong on the org chart?
Monthly Archives: March 2011
5 Free Tools to Benchmark Your Institution’s Facebook Page
If a social media presence is to remain a cut above the competition it’s not enough to measure the performance of a single page. It’s just as important to monitor industry trends and know the competition.
Tell them a story.
Sometimes, executives don’t understand the power of social media but it’s our job to tell them a story using powerful examples.
Has Advancement Advanced in Social Media Use?
Michael Stoner discusses the results of the 2010 social media survey (conducted by mStoner, Slover-Linett Strategies and CASE) and offers a preview of 2011 survey results, to be released April 13 at the CASE Social Media & Community conference.
What’s in it for you? Why should social media be a priority on your campus?
Most blogs about social media assume that readers are already convinced. So the posts typically focus on how to get started with Twitter or how to measure results on Facebook or how to integrate several social media channels. But what’s the source for senior administrators who appreciate the importance of communication but don’t use social media? Why should they care? What’s in it for them?
Beth Kanter Shares Social Media Tips with CURRENTS
In an interview with CURRENTS magazine, Beth Kanter provides concrete examples of social media rights and wrongs.
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