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Author Archives: Patrick Powers

Why Google+ Will Work for Higher Ed

July 13, 2011by Patrick Powers 2 Comments

Patrick Powers, interactive media manager at Webster University, offers his opinion on Google+ and highlights ways in which it can benefit educational institutions.

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Social Media

Why I Still Like Facebook Check-In Deals

June 1, 2011by Patrick Powers 1 Comment

Patrick Powers, interactive media manager at Webster University, writes about the benefits of Facebook check-in deals.

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Social Media

5 Things You Shouldn’t Be Doing in Social Media

May 2, 2011by Patrick Powers 1 Comment

Patrick Powers writes about the importance of paying attention to the terms and conditions for social media sites and lists five common mistakes.

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Social Media

5 Free Tools to Benchmark Your Institution’s Facebook Page

March 30, 2011by Patrick Powers 9 Comments

If a social media presence is to remain a cut above the competition it’s not enough to measure the performance of a single page. It’s just as important to monitor industry trends and know the competition.

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Social Media

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