Ask The Experts: What Do Alumni Want?
Matt Herek, associate director of young alumni engagement in the office of alumni relations and development at Northwestern University, talks with two alumni about Northwestern’s social media presence.
Tag Archives: LinkedIn
Activate Your LinkedIn Lurkers
Matthew Herek, assistant director of young alumni in the office of alumni relations and development at Northwestern University, writes a new and interesting use for LinkedIn at Northwestern.
5 Things You Shouldn’t Be Doing in Social Media
Patrick Powers writes about the importance of paying attention to the terms and conditions for social media sites and lists five common mistakes.
Two Ways to Measure Social Media
Andy Shaindlin discuss two ways of measuring the impact of social media.
Don’t let your campaigns become social media outlaws
Karine Joly is the editor of the blog www.collegewebeditor.com. Have you ever read Facebook Terms of Services or promotion guidelines, Twitter Rules or LinkedIn User Do’s and Don’ts? If you have, […]
Follow Five Basic Guidelines, Increase Social Media Engagement
Your institution is on Twitter, Facebook and LinkedIn. You also have an institutional blog written by staff members and students. You religiously push out content to your friends, connections and followers. While you receive the occasional comment and you don’t feel that you are posting into a void, you want to know what to do to further engage them in conversation. Follow these five basic steps to help improve engagement.
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