Rachel Happe, co-founder of The Community Roundtable, shared advice about demonstrating ROI through the lens of community management—and offered tips on finding the information that is most valuable to your institution.
Keith Hannon, assistant director, social media strategy at Cornell University, writes about what to look for when hiring a social media or community manager.
Chris Syme is a former higher education communications associate who now heads her own agency, CKSyme Media Group, based in Bozeman, Montana. The agency specializes in crisis/reputation communications, social media […]
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