Living-room elephants, 900-lb gorillas and no royal babies: CURRENTS magazine editors Theresa Walker and Kristin Simonetti co-moderated a chat tackling bigger questions in advancement and social media. [Read a Storify […]
It wasn’t too long ago that I was the wide-eyed newbie in the front of the room at my first CASE Social Media Conference. I was already using some social media in my personal life but the thought of running accounts and creating content for our alumni seemed daunting. Fast forward three years and three CASESMCs later, I’m still the wide-eyed guy in the front of the room… but mostly because I have terrible distance vision.
In April, 150 advancement professionals met in Boston at the CASE Social Media and Community conference to learn more about the social media techniques, ideas and strategies used by experts and peers at institutions around the world. Participants speak about their takeaways on camera.
What is your institution doing on social media? How do you compare with other institutions? This post offers an overview of findings from the 2013 CASE/Huron Education/mStoner social media survey.
The CASE Social Media & Community conference took place April 17-19, 2013 in Boston, Mass. [View conference recap on Storify]
Ma’ayan Plaut , social media coordinator at Oberlin College, stresses the importance of listening to your community to understand them and learn more about what they want.
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