Why Institutions Should Bother with QR Codes
Cameron Pegg, executive officer for the deputy vice chancellor and provost at Griffith University, writes about engaging ways to use QR codes.
Tag Archives: best practices
How to Build Social Media Advocates to Weather a Storm
Chris Syme, principal at CKSyme.org, writes about building a social media strategy where crisis readiness is part of the plan. Top tier social media strategies build advocacy. Successful social media use can take your fans from “I like you” to “I love you” to “I defend you.”
Open Your Ears
Ma’ayan Plaut , social media coordinator at Oberlin College, stresses the importance of listening to your community to understand them and learn more about what they want.
Twitter Chat Recap: Unique Uses of Video
Innovative campaigns, equipment advice and how to work with limited resources: This chat was all about using video at institutions. Cassie Dull, online communications specialist at Park Tudor School, was […]
Photo-Synthesis: Integrating Instagram into Your Engagement Strategy
Keith Hannon, is the assistant director for social media at Cornell University, writes about leveraging Instagram as a source of user-generated content and a contest held by Cornell.
Sponsorships: Keeping It About the Students
Sarah Hyde, social media coordinator at Seattle University, writes about ways to recognize sponsors via social media without losing your institution’s focus on the students.
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