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Using Social Media in a Crisis: A Snapshot

February 21, 2012by Chris Syme Leave a comment

Chris Syme is a former higher education communications associate who now heads her own agency, CKSyme Media Group, based in Bozeman, Montana. The agency specializes in crisis/reputation communications, social media […]

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Communications, Social Media

Social Media: The Haze is Lifting and the Landscape is Coming Into Focus.

February 16, 2012by susantevans 3 Comments

Susan T. Evans, chair of the 2012 CASE Social Media and Community conference, offers evidence that most educational institutions now have a sharper focus on how to use social media.

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Social Media
i heart tumblr

A Resurgence of Tumblove

February 14, 2012by Ma'ayan Plaut Leave a comment

Ma’ayan PlautĀ is the social media coordinator at Oberlin College. After spending the better part of a year observing the wonders of Tumblr from a close range, I decided that Oberlin […]

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Social Media

The World Has Gone Viral: Get Busy Tweeting

January 26, 2012by Matthew Herek 2 Comments

Matthew Herek (@mherek) currently serves as the associate director of young alumni engagement in the office of alumni relations and development at Northwestern University. He works to integrate social media […]

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Alumni relations, Career & Professional Development, Social Media

Using New Media Tools to Promote Faculty Research

January 18, 2012by Jen Doak 1 Comment

Menachem Wecker, formerly of The George Washington University, discusses how new media like blogs and content-sharing sites can help advancement folks with an issue as old as parchment and quill pens: getting a general audience excited about academic research.

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Campus and external relations, Communications, Social Media
oberlin pinterest

How Pinteresting!

January 11, 2012by Ma'ayan Plaut 7 Comments

Oberlin’s Ma’ayan Plaut writes about how Pinterest can shift perspective in higher ed from promotion to community collaboration.

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Social Media

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