Translating Loyal Fans into Donors
Cassie Dull, online communications specialist at at Park Tudor School, writes about the process of cross-referencing active Facebook page participants with Park Tudor’s donor database.
The Last Laugh: Social Media as a Punchline
Keith Hannon, associate director for social media at Cornell University, writes about the importance of taking social media seriously as students and alumni continue to use social tools to enhance their educational and professional development.
Hearts, Flowers and Tubas: How Institutions are Celebrating Valentine’s Day
Here are just a few examples of how institutions are celebrating Valentine’s Day on social media.
Getting the Most Out of Graduations with Social Media
Cameron Pegg, executive officer for the deputy vice chancellor and provost at Griffith University in Queensland, Australia, writes about ways to use social media to extend the reach of graduations beyond the actual events.
Twitter Chat Recap: Being Human on Social Media
Today’s chat was co-moderated by Tonya Oaks Smith, communications director for the University of Arkansas-Little Rock’s Bowen School of Law. [View the story “Twitter Chat Recap: Being Human on Social […]
Tumblr: Why You Might Fall In Love (Part 2)
Aaron W. Jaco, digital media specialist at Drake University in Des Moines, Iowa, interviewed Grace Chapin, admissions counselor at the University of Chicago and overseer of the institution’s Tumblr blog.
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