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Calgary Zoo 2012 Annual Report

Making the Annual Report a Visual Story with Instagram

May 21, 2013by Cassie Dull 6 Comments

Calgary Zoo’s annual report creators did something downright amazing with its annual report. They used Instagram to present a visual story line of the zoo’s past year, its successes and even its financial reports.

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Communications, Social Media

Twitter Chat Recap: Is Facebook Losing Its Cool?

May 15, 2013by Jen Doak Leave a comment

The co-moderator for this #casesmc chat was Josh Loftin, director of communications at Wasatch Academy in Mount Pleasant, Utah. [View the story “Twitter Chat Recap: Is Facebook Losing Its Cool?” […]

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Twitter Chat Recaps

The Gateway Statement to Conversations on Social Media

May 3, 2013by Ma'ayan Plaut Leave a comment

“We are thinking about getting a Facebook page, and we’ve been told you can help us set it up.” Every time I get the above inquiry, I take it as an opportunity to take two steps back. Thinking about Facebook is a great gateway to conversations about social media, but it’s not necessarily the answer to everything.

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Social Media

Curator or Traffic Cop?

April 30, 2013by Dinah Winnick 6 Comments

Does your institution have a social media directory? Does it need one? Dinah Winnick assesses their value for different types of institutions and highlights a few examples.

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Communications, Social Media

Takeaways from the CASE/Huron Education/mStoner Social Media Survey

April 29, 2013by Janna Crabb Leave a comment

What is your institution doing on social media? How do you compare with other institutions? This post offers an overview of findings from the 2013 CASE/Huron Education/mStoner social media survey.

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Social Media

How to Use Social Media During a National Crisis

April 25, 2013by Chris Syme 2 Comments

Chris Syme (@cksyme) is principal at CKSyme.org, a consulting firm in Bozeman, Mont. University social media community managers are often at a loss about how to handle regularly scheduled social media […]

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Communications, Social Media

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