Twitter Chat Recap: Voice, Humor & Authenticity on Social

To GIF or not to GIF? For many institutions grappling with establishing a fun but professional voice on social media, that can be a tough question. Twitter chat participants explored this notion and more during the most recent #casesmc chat, moderated by Jeremiah Barba, digital marketing manager at Up&Up.

Here’s the chat recap.

View the chat schedule.


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