Will Work for Follows: Hiring a Community Manager
Keith Hannon, assistant director, social media strategy at Cornell University, writes about what to look for when hiring a social media or community manager.
Tag Archives: video
Top Five Social Media Happenings of 2011: A Completely Unscientific List
Matthew Herek, associate director of young alumni engagement in the office of alumni relations and development at Northwestern University, writes about the top trends in social media in 2011.
Authentic Perspectives
Matthew Herek, associate director of young alumni engagement in the office of alumni relations and development at Northwestern University, writes about user-generated content, football and the value of YouTube.
A Very *Social* Media Orientation
Ma’ayan Plaut, social media coordinator at Oberlin College, writes about welcoming the class of 2015 during new student orientation and using social media projects to engage them.
Villains, Ducks and Flash Mobs: Four Ways YouTube Can Go Beyond the Brochure
We all know your institution has amazing faculty, first-class students and a meaningful piano soundtrack—but what makes it compelling? Let’s take a look at some creative (and not necessarily high-budget) uses of online video.
Why Higher Ed is NOT There Yet with Social Media Marketing
Karine Joly, executive director of Higher Ed Experts, looks at the results of several recent social media studies.
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