Takeaways on State of Social Media and Advancement
Highlights of the results from the 6th annual CASE/Huron/mStoner social media in advancement survey.
Tag Archives: crowdsourcing
Crowdsourcing as Stewardship: Sharing Your Institution’s Story
Jen Doak, online communications specialist at CASE, recaps a CASE-NAIS session on how crowdsourcing can enhance your institution’s stewardship efforts.
Ai Weiwei And Curating Conversations and Content
When I’m describing what the best social media people do, my favorite term, hands down, is “curating.” Curating not only speaks to the importance of visual storytelling, but to the concept that as communicators, we are responsible for creating meaningful experiences that inspire people to stop, look and interact with our institutions.
How to Build Social Media Advocates to Weather a Storm
Chris Syme, principal at CKSyme.org, writes about building a social media strategy where crisis readiness is part of the plan. Top tier social media strategies build advocacy. Successful social media use can take your fans from “I like you” to “I love you” to “I defend you.”
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