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Tag Archives: best practices

Social Media for Young Alumni – A #CASESMC Preview

April 2, 2012by Matthew Herek 1 Comment

Matthew Herek (@mherek) currently serves as the associate director of young alumni engagement in the office of alumni relations and development at Northwestern University. We need to talk about young […]

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Advancement Services, Alumni relations, Social Media

A Crisis Communications Case Study: Snowmageddon at Seattle U

March 30, 2012by CASE Leave a comment

A snowstorm hit Seattle over President’s Day weekend that resulted in our campus closing from Tuesday night through the rest of the week. Here’s how Seattle University handled the event on their social networks.

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Communications, Social Media

Book Review: Digital Leader by @equalman

February 23, 2012by Matthew Herek Leave a comment

Matt Herek reviews Erik Qualman’s new book Digital Leader, an easily digestible (if not necessarily easily launchable) strategy for individuals to maximize their leadership potential in the social media/digital space.

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Social Media

The World Has Gone Viral: Get Busy Tweeting

January 26, 2012by Matthew Herek 2 Comments

Matthew Herek (@mherek) currently serves as the associate director of young alumni engagement in the office of alumni relations and development at Northwestern University. He works to integrate social media […]

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Alumni relations, Career & Professional Development, Social Media

Using New Media Tools to Promote Faculty Research

January 18, 2012by Jen Doak 1 Comment

Menachem Wecker, formerly of The George Washington University, discusses how new media like blogs and content-sharing sites can help advancement folks with an issue as old as parchment and quill pens: getting a general audience excited about academic research.

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Campus and external relations, Communications, Social Media
emergency pole

What’s Going On? A Few Great Crisis Communications Sites

January 5, 2012by Jen Doak 1 Comment

Here are some examples of effective crisis communications sites in higher education. Do you know of others?

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Communications, Social Media

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