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Category Archives: Communications

Tweeting Statues? Everyone Loves Squirrels.

July 15, 2011by susantevans 4 Comments

Susan Evans, director of creative services for the senior strategic communication team at the College of William & Mary, writes about using personas (a statue and a squirrel) to engage people in social media at William & Mary. Each has a Twitter feed and a Facebook page.

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Communications, Social Media

Tumblr: The Easiest Way to Go Viral

May 27, 2011by CASE Leave a comment

Ma’ayan Plaut, social media coordinator at Oberlin College, discusses the pros and cons of Tumblr.

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Communications, Social Media

Transitioning from Student Blogger to Blogging Mentee

May 12, 2011by Ma'ayan Plaut 1 Comment

Ma’ayan Plaut is the social media coordinator at Oberlin College. She maintains Oberlin’s web presences in many places and encourages writing on the Oberlin blogs and for the Oberlin Stories Project. By the age […]

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Communications, Social Media

Student Bloggers: It’s All Good

April 28, 2011by susantevans Leave a comment

Susan Evans writes about the William & Mary student blog program and how the university manages the bloggers.

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Communications, Social Media

Encouraging Academic Faculty to Start Using Social Media

April 27, 2011by CASE 2 Comments

Tracy Playle of Pickle Jar Communications offers advice on how to convince academic faculty to add social media to their mix of tools.

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Campus and external relations, Communications, Social Media

Social Media Staffing and the Org Chart

March 31, 2011by Elizabeth Allen 6 Comments

Where do social media experts belong on the org chart?

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Communications, Social Media

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