Chris Syme, principal at CKSyme.org, writes about building a social media strategy where crisis readiness is part of the plan. Top tier social media strategies build advocacy. Successful social media use can take your fans from “I like you” to “I love you” to “I defend you.”
A snowstorm hit Seattle over President’s Day weekend that resulted in our campus closing from Tuesday night through the rest of the week. Here’s how Seattle University handled the event on their social networks.
Chris Syme is a former higher education communications associate who now heads her own agency, CKSyme Media Group, based in Bozeman, Montana. The agency specializes in crisis/reputation communications, social media […]
Here are some examples of effective crisis communications sites in higher education. Do you know of others?
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