In an interview with CURRENTS magazine, Beth Kanter provides concrete examples of social media rights and wrongs.
Are you discouraged because you have tons of followers, friends and connections on your social media communities but conversations always involve the same people? Do you wonder why others don’t jump in? You are not alone. There’s a name for this phenomenon – the 90-9-1 rule.
Karine Joly is the editor of the blog www.collegewebeditor.com. Have you ever read Facebook Terms of Services or promotion guidelines, Twitter Rules or LinkedIn User Do’s and Don’ts? If you have, […]
Jen Doak is the online communications specialist at CASE. Several months ago, CASE asked members about their go-to advancement blogs. CASE social network members gave a great mix of responses. […]
Your institution is on Twitter, Facebook and LinkedIn. You also have an institutional blog written by staff members and students. You religiously push out content to your friends, connections and followers. While you receive the occasional comment and you don’t feel that you are posting into a void, you want to know what to do to further engage them in conversation. Follow these five basic steps to help improve engagement.
Jen Doak is the online communications specialist at CASE. Sometimes chiclets—those ubiquitous, rounded-square buttons showing off Facebook pages, Twitter feeds and blogs—just don’t cut it. You want to integrate your […]