Tumblr: The Easiest Way to Go Viral
Ma’ayan Plaut, social media coordinator at Oberlin College, discusses the pros and cons of Tumblr.
Category Archives: Social Media
Organizing Social Media in .Edu
Michael Stoner, president of mStoner, writes about the value of managing social media and the different management models.
First Strategic, Then Strategy
Susan Evans, director of creative services for the senior strategic communication team at the College of William & Mary, offers advice on social media strategy.
5 Interesting Social Media Uses in Higher Ed
Andrew Shaindlin is an independent advancement consultant with more than 22 years of experience in advancement. There are as many ways to deploy social technology as there are opportunities to […]
Transitioning from Student Blogger to Blogging Mentee
Ma’ayan Plaut is the social media coordinator at Oberlin College. She maintains Oberlin’s web presences in many places and encourages writing on the Oberlin blogs and for the Oberlin Stories Project. By the age […]
What Can Social Media Analytics Do for Higher Education?
Stephane Hamel, a Certified Web Analyst and a recognized expert, teaches the art and science of online analytics at the University of British Columbia and the University of Laval. As one of the rare university instructors in this specific area in North America, he has a very different perspective on social media ROI than most in higher education. Karine Joly asks him several questions.
CASE Blog 