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Category Archives: Alumni relations

#CASESMC Hangout: Social Media Beyond Communications

September 17, 2013by CASE Leave a comment

How can your institution incorporate—and coordinate—social media across all of its departments? Keith Hannon, associate director for social media at Cornell University, hosted a Google Hangout on the topic with […]

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Advancement Services, Alumni relations, Campus and external relations, Communications, Fundraising, Social Media
UConn LI page

The Buzz On LinkedIn University Pages

August 21, 2013by CASE 10 Comments

LinkedIn’s new university pages feature could be a game changer for institutions. Here are some initial thoughts on the new platform from an alumni and alumni communications perspective.

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Advancement Services, Alumni relations, Career & Professional Development, Communications, Fundraising, Independent and international schools, Marketing, Social Media

Finding Our Seat at the Party: Reflections from the Summer Institute in Alumni Relations

August 13, 2013by Kristin Hanson Leave a comment

Four days of dawn-to-dusk training in alumni relations sounds exhausting, doesn’t it? Not when you have witty, insightful and quotable faculty members like the five who led the 2013 CASE Summer Institute in Alumni Relations.

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Alumni relations

How Social Media Increased SLU Alumni Engagement by 126 Percent

August 8, 2013by Meg Bernier 1 Comment

The St. Lawrence University alumni office launched “SLU in a Box”—a free, custom box filled with school spirit items for alumni and parents to use at gatherings. Posting it to Facebook increased alumni engagement by 126 percent.

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Alumni relations, Campus and external relations, Marketing, Social Media

Twitter Chat Recap: The Big Stuff

July 24, 2013by CASE Leave a comment

Living-room elephants, 900-lb gorillas and no royal babies: CURRENTS magazine editors Theresa Walker and Kristin Simonetti co-moderated a chat tackling bigger questions in advancement and social media. [Read a Storify […]

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Alumni relations, Fundraising, Social Media, Twitter Chat Recaps
daphne koller

Advancement & MOOCs: Coursera Co-founder Talks to CASE

July 3, 2013by CASE Leave a comment

Massive open online courses (MOOCs) present a great marketing opportunity for educational institutions, says Daphne Koller, co-founder of Coursera in a recent interview with CASE.

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Advancement Services, Alumni relations, Communications, Education & Campus Issues, Fundraising, Marketing

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