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Author Archives: Jen Doak

Crowdfunding: Connecting People with Passions

June 26, 2013by Jen Doak Leave a comment

It started with Facebook. In 2004, alumni associations and foundations found themselves, perhaps for the first time, facing some existential questions. If all of a sudden alumni could use social networks to keep in touch with each other, then why would they join associations to do the same thing? What value was the relationship providing them?

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Fundraising, Social Media

Twitter Chat Recap: Is Facebook Losing Its Cool?

May 15, 2013by Jen Doak Leave a comment

The co-moderator for this #casesmc chat was Josh Loftin, director of communications at Wasatch Academy in Mount Pleasant, Utah. [View the story “Twitter Chat Recap: Is Facebook Losing Its Cool?” […]

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Twitter Chat Recaps

Creative Ways to Extend the Reach of Your Institutional Research

March 11, 2013by Jen Doak Leave a comment

Want to amplify your institution’s work in the media? Here are some tips from a February CASE conference.

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Campus and external relations, Communications, Social Media

Going for Gold: An Interview with a 2012 Circle of Excellence Winner

March 7, 2013by Jen Doak Leave a comment

CASE interviews members of the University at Buffalo communications team, whose website redesign won a Gold Circle of Excellence award in 2012.

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Communications, Marketing, Social Media

Hearts, Flowers and Tubas: How Institutions are Celebrating Valentine’s Day

February 14, 2013by Jen Doak 11 Comments

Here are just a few examples of how institutions are celebrating Valentine’s Day on social media.

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Alumni relations, Social Media, Special Events

Crowdsourcing as Stewardship: Sharing Your Institution’s Story

January 18, 2013by Jen Doak 3 Comments

Jen Doak, online communications specialist at CASE, recaps a CASE-NAIS session on how crowdsourcing can enhance your institution’s stewardship efforts.

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Alumni relations, Fundraising, Independent and international schools, Social Media

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