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An Interview with Heather Sullivan of Northfield Mount Hermon

January 17, 2011by CASE Leave a comment

Northfield Mount Hermon is a private boarding school for students in grades 9-12 located Massachusetts’ idyllic Pioneer Valley. The school’s strong sense of tradition hasn’t limited its exploration into social […]

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Communications, Independent and international schools, Social Media

Who’s the new coach? Find out on Facebook.

January 10, 2011by CASE 1 Comment

In the early weeks of December, rumors were flying around who was going to be named the new head football coach at Vanderbilt University. Newspaper accounts, blogs, Facebook posts and […]

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Communications, Social Media

An Interview with Tucker Kimball of Gould Academy

January 3, 2011by CASE 2 Comments

Amanda Holdsworth of the CASE commission task force on social media interviews Tucker Kimball, director of communications at the Gould Academy, about the independent school’s social media initiatives. AH: What […]

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Independent and international schools, Social Media

How Ottawa University Manages Student-Generated Content

December 13, 2010by CASE 2 Comments

Guest blogger Annie Noll, social media specialist for Ottawa University, discusses the evolution of Braves TV, an initiative to generate student-developed videos. Annie maintains a social media blog for the […]

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Marketing, Social Media

An Interview with Rebecca Kilcullen, The University of Birmingham

December 6, 2010by CASE Leave a comment

What do alumni really want online? Rebecca Kilcullen, alumni communications officer at the University of Birmingham in the United Kingdom, is among those searching for the answer. The university has […]

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Alumni relations, Social Media

An Interview with Heidi Butler of Northampton Community College

November 22, 2010by CASE Leave a comment

Northampton Community College, in Bethlehem, Penn., was an early adopter in terms of social media. In this blog entry, Heidi Butler, director of public information and community relations, shares lessons […]

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Alumni relations, Community Colleges, Social Media

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