What Gets Measured Gets Done
You can’t measure the quality of a visit, but you can determine the quality of work when visits lead to major gifts, writes David Lively.
Category Archives: Fundraising
How to Write Fundraising Appeals That Work
It’s time for development writers to rethink traditional approaches to fundraising appeals. Here are four tips to get started.
Big Ideas in Action: A Different Approach to Campaign Buildup
To engage donors and combat campaign fatigue, UC Davis tried a new approach: crowdsourcing big ideas.
Circle of Excellence Awards: What You Need to Know
This year’s entries are due Friday, March 9, 2018. Here’s all the information you need to submit your work and help your entries shine.
A New Song and Dance for Giving Tuesday
For Giving Tuesday, one community college decided to take a fundraising approach that, it hopes, will really strike a chord.
Thanksgiving, with a Twist
Here’s how three institutions put a unique spin on giving thanks.
CASE Blog 